YouTube

YouTube

What is YouTube? YouTube is an American video-sharing platform. YouTube allows you to watch, like, share, comment or upload your own videos. This service can be accessed on mobile devices, laptops, PCs and tablets. YouTube is a free to use service. It is a great place for users to learn or discover new things or […]

LinkedIn

Linkedin

What is LinkedIn? LinkedIn is a social network, owned by Microsoft. Unlike most social networking platforms, LinkedIn is a professional and job oriented networking site. It is designed to help people find jobs, share their resumes and experiences as well as make business connections. LinkedIn is a professional version of Facebook. Your profile, for example, […]

Tumblr

Tumblr

What is Tumblr? Tumbler is an American social media website. It is also known as a microblogging service that allows users to post their content and other multimedia into a short blog. The purpose of Tumblr is to encourage users to create their own content and interact with like-minded people. This platform is a social […]

Twitter

Twitter

What is Twitter? Twitter is a microblogging system where people communicate in short messages – up to 240 characters long – called tweets. It is the most popular social media and online news platform.  How can Twitter help my business? It is important to understand the terms and features of Twitter and use them to […]

Facebook

Facebook

What is Facebook? Facebook is a social networking website where users can sign-up for free profiles, pages, or groups. Facebook helps you connect with friends, colleagues or people you don’t know online. Facebook allows you can post comments, share photographs. You can also post links to news or interesting content on the web or chat […]

Snapchat

Snapchat

What is Snapchat? Snapchat is a popular messaging app that lets you exchange pictures and videos. These pictures and videos are called snaps and are meant to disappear after they’re viewed. Snapchat is primarily used to take a picture or video. You can add filters, lenses or other effects and share them with friends. Hence, […]

Instagram

Instagram

What is Instagram? Instagram (owned by Facebook), is an American photo and video-sharing social networking platform. Instagram has become a powerful social network platform. It captures and sustains our attention as it connects us through visual elements. It is important to understand the common terms and their significance as a part of the Instagram social […]

Pinterest

Pinterest

What is Pinterest? Pinterest is a ver popular social media and mobile application company based in the USA. It is designed to enable the user to save and discover information via images, videos and GIFs.  Pinterest is more than a social network space where people share beautiful pictures. Pinterest is an ocean of ideas and […]

Created or curated?

Created-or-curated

What to choose? There have been many debates in the digital marketing field over choosing created or curated content. There have been several arguments of one being better than the other. You need to understand the concept in order to decide which one’s better. What is Created Content? Content creation is an essential part of […]

Choosing a social media platform

Choosing-social-media-platform

What is social media? Social media is an interactive computer-generated technology that enables us to express ourselves via virtual communities and networks. We can express ourselves by creating articles or content, sharing information, ideas, career interests and a lot more. What is a social media platform? A social media platform is a channel that enables […]