What Is the Difference Between On-Page, Off-Page, and Technical SEO?

Search Engine Optimisation is perhaps one of the most talked-about yet least understood things today. Any brand or company thinking about building an online presence will certainly come across the term ‘SEO’ in the first few minutes of research. So what is SEO? In a nutshell, it’s everything you do to organically improve your page’s […]

How to Create a Landing Page That Converts? Here’s a Quick Checklist.

In a buyer’s journey, a landing page is that intermediate stage where a potential customer acquired through a lead is one step away from becoming an actual one. To have a landing page that succeeds in converting and making the transition happen is crucial in your marketing campaign, and can make or even break it.  […]

What Is Influencer Marketing and What Are the Types of Influencers?

Word-of-mouth publicity is the oldest tactic in the marketing book. But with social media, the faces of those your target audience is listening to have changed. One of the things that has come out of social media’s evolution and taken a life of its own is influencers – and with it, influencer marketing. As an […]

Organic or Paid Search: Which Is Better for Your Brand?

As an internet services company that works with both organic SEO and SEM, one of the questions that keeps coming our way is the difference between organic and paid search. Whether you’re working with a digital marketing agency or wondering how to power your business on your own, it’s important to know the difference between […]

3 Books Every Digital Marketing Agency Must Add to their Reading List

Books Every Digital Marketing Agency Must Add to Their Reading List Whether you’re new to the field or part of a digital marketing agency that has been around for a while, if you want to stay on top of the online marketing game, it is crucial to stay on point with your reading so you’re […]

Digital Marketing Trends You Don’t Want to Miss Out On in 2020

As a digital marketer or a digital marketing agency, with the new year 2020 having just begun, you are probably wondering about the latest marketing trends you will have to pay attention to, and you are right in doing so. The thing about the digital marketing field is that the landscape is perpetually changing, and […]

How Not to Lose Out on Christmas for Your Online Marketing Strategy

Christmas is just around the corner and it’s still not too late to capitalise on the festive spirit to boost your online marketing strategy. If you haven’t already, we’ve rounded a few tips that will help you make the most of the season.  Christmas Special Festive offers  Let’s begin with the obvious one. It goes […]

Our Digital Marketing Agency has begun to look a lot like Christmas

What does a digital marketing agency do in the spirit of Christmas?  Well, at Creometric in general, Christmas is a rather big deal every year, and this time around this digital marketing agency decided to go elvan… and partially offline. To craft the perfect Christmas vibe, our designers brought out our best design tools (other […]

6 Reasons Why Your Company Needs to Invest in Video Marketing

Great marketing is all about making your product or service stand out and in a video-hungry world, video marketing is the way to go. Not only is it one of the most consumed type of content out there today, it is also increasingly affordable to create it. It is predicted that by 2019, 80 percent […]

Knowledge Sharing Sessions 1.0 UI/UX: Helping Employees Learn & Grow

At Creometric, we follow a simple principle, “Learn, Share, Grow” in the spirit of which we have launched our bi-monthly knowledge sharing “Creo Sessions” last Saturday, with Amit Adav, our in-house UI/UX designer.   The objective of the session was pretty straightforward – to introduce our team to the basic notions of UI and UX design, […]