Increase your presence online organically with these 5 tips
As the world begins to slowly recover from the COVID19 pandemic, there is a lot of pressure on companies to get up and running. Not just for the sake of their employees and for profit, but to help contribute to their local economies. The lockdown forced large and small companies to downsize or close in […]
Looking to hire a Digital Marketing agency? Keep this in mind.
As you start rebuilding your business post the lockdown, or you’re looking to pick up where you left off, chances are that you will need some help getting that initial push back into the market. While it makes sense to start with an advertising campaign, you’re probably apprehensive about it because of the costs involved. […]
Major companies are outsourcing their Digital Marketing. This is why.
Business Process Outsourcing has been a hot topic for over a decade. More often than not, we see BPOs as an industry made up of multinationals and large corporations who can afford to have a presence in other countries, but the reality is that outsourcing can be much simpler, but more importantly, more cost-effective than […]
Done your bit for SEO? Here’s how you can monitor the impact
Let’s face it, search engine optimization is not easy. There’s A LOT that goes into it! Right from on-page SEO which is making sure you have optimised your writing with the right keywords that you’re looking to rank for, to off-page SEO which involves backlinking, social sharing and bookmarking, to say the least, there’s much […]
How to rank for a targeted area using location-based SEO
In the world of Search Engine Optimization, there are a number of different techniques that one can use to optimise their content in order to rank higher on a Search Engine Results Page (SERP). This constant need to be at the top of a page that only has 10 to 12 results, means that SEO […]
What are Google Featured Snippets, and how to get there
Without a doubt, Google is the number one source of information in the world. So famous is Google search, that the word ‘Google’ itself has become a synonym for ‘search’, and is used as such. Given its eponymous status in the world of search and information, Google does everything it can to simplify the dissemination […]
Getting started with eCommerce SEO
We all know that Search Engine Optimization, or SEO, is instrumental in getting your business to the top of search results on engines such as Google and Bing. SEO can be defined as a holistic effort of all pieces of a business, including social media, marketing, web design, networking and copywriting. 95% of search engine […]
What is Social Media Marketing? A quick beginner’s guide
Unless you’re living in a bubble, there’s a good chance that you are on a number of social media platforms. You can’t ignore it! The need to be social and online is the norm, and virtually everyone is doing it. That is why Social Media is one of the most sought after Digital Marketing tools […]
How to write a blog about yourself, and 7 other types to choose from
Over the last few years, the interest in blog writing has increased drastically. More and more companies as well as digital marketing agencies are realising the potential that blog writing has with regards to content and inbound marketing. What used to be a personal activity where one was concerned with how to write a blog […]
How does blog writing work? Tips to make your blog a hit
What is a Blog? A blog is an online platform where a person or group of people share their views and opinions about a particular topic. Blog writing is done for various reasons varying from personal to professional, projects or business. How does blogging work? The main purpose of a blog is to connect the […]
