Local Business Rankings
Listings Local business listings (on Google it is called Places for Business) allow businesses to have a presence which stands out from the rest of the organic results. This distinction is based on many factors that Google takes into consideration (e.g., if the search term indicates an intention by the searcher to find a local […]
Non-link-related off-page factors
Any SEO practices performed outside your website that will potentially reflect in your search are known as off-page or off-site SEO. A very common way to perform off-page SEO is via backlinking. Placing links on the internet that lead to your website is what backlinking is all about. This involves research of the directories your […]
The best tools to consider in 2020 for your offsite SEO strategy
To get your page showing on top of a SERP, a vast and elaborate SEO strategy is involved. And while this may sound complex, they can all be broken down into two main categories: on-page and off-site SEO. As the name suggests, on-page SEO involves the elements that take place on the front end […]
The importance of offsite SEO
In today’s fast pacing world, Search Engine Optimisation is a term the majority of the writers and business owners are familiar with. Even the not-so-tech-savvy individuals have heard of this term and writers try to incorporate this in the articles they publish online. However, even after using the right highly searched-for words with low competition, […]
Everything you need to know about on-site SEO and its importance
When you optimize your elements on a website, in order to show up on or rank higher on a search page, it is known as on-site SEO (also known as on-page SEO). A good on-site SEO strategy helps users quickly find an answer to their search query and also helps them understand quickly, what […]
On-site SEO – more than just keywords
As we evolve and go deeper and deeper into the digital era, SEO seems to change almost every day. While you may think you’re the master of this, one small update in Google’s algorithm gets even the biggest SEO experts all shaken up. In recent years, the sub-category of SEO – on-site SEO itself has […]
Different types of on-site SEO elements
On-page SEO is an SEO practice that can be completely controlled by the one writing it. It is completely up to you, about what topic you wish to establish, and the goal or end-result you wish to see. It is you who gets to see who you wish to target and what are the main […]
How to optimize your images for SEO?
Though they are sometimes neglected, images can be an important part of search engine optimization efforts. Images can be anything from a submission form button to a panoramic picture of a vacation destination. Each image on a website has several ways in which it can be optimized to help contribute to the search engine optimization […]
Meta Tags
Meta tags are HTML elements that provide metadata about a web page. Descriptions and keywords are the two major meta tags. Each meta tag provides search engine spiders or web browsers information about your website. Each meta tag is different and has its own unique and specific function. Even though some meta tags are minor, […]
Image Title Attribute
The Title Attribute is a combination of HTML and wording added to HTML tag (e.g., images, links, block-level elements) and provides supplementary information (in the form of a small pop-up) when the user’s cursor hovers over the subject element. For example, if you have a ‘Message Us’ button on your page, you can use a […]
