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Local Business Rankings

local business ranking

Listings Local business listings (on Google it is called Places for Business) allow businesses to have a presence which stands out from the rest of the organic results. This distinction is based on many factors that Google takes into consideration (e.g., if the search term indicates an intention by the searcher to find a local business).

When you list your business on a local listing, you make important information accessible to search engines, such as user ratings, business location, categories of relevant businesses and so on.

The Local Business listing not only includes a link connecting to the homepage of the business, but it also makes information accessible to search engines, such as user ratings, business location, categories of business, etc.

There are many factors that Google takes into consideration, most of which are not publicly known, when assigning rankings to local results. One such factor is the rating that a business or business location has received from Google users–naturally the better the reviews, the better the rankings (generally).

Google (and other search engines to a certain extent) utilize other signals such as local citations, and proximity to the city center when it comes to local rankings. One way to further help rankings is to have positive reviews and star ratings from clients who rank the company on Google. Google also considers ratings from other sites such as Yelp, which also increases ranking.

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Frequently Asked Questions about Blogs in Business

Search Engine Optimization in Goa
What topics should I write about in my business blog?

 Focus on topics that align with your business and provide value to your target audience. Address common pain points, answer frequently asked questions, share industry insights, and showcase your expertise. It’s about providing useful content that your audience will find relevant.

Use a conversational tone, include visuals (images, infographics), and break up text with subheadings and bullet points. Encourage reader interaction through comments and social media. Incorporate storytelling and real-world examples to make your content relatable.


Utilize social media, email newsletters, and other marketing channels to promote your blog posts. Engage with online communities related to your industry, collaborate with influencers, and consider paid advertising to expand your reach.

Regularly read industry blogs, follow thought leaders on social media, and attend relevant conferences or webinars. Stay informed about changes in SEO algorithms, content marketing strategies, and emerging trends in your industry.