Pay Per Click Archives

Pay Per Click

With the right online advertising pull in clients to increase your business with a high ROI.

How To Bring Back Lost Users Through Remarketing?

You can set up a specific remarketing campaign, that will be targeted...

on 27 March 2020

Multi-Touch Conversions

In our PPC strategy, we talked about how there are multiple conversion...

on 27 March 2020

Quick Steps on Building Effective Keyword Lists

There are 1 billion users on the internet! Not all of these...

on 27 March 2020

Bidding and Budgeting

Sometimes the nitty gritties of advertising campaigns can get a little too...

on 26 March 2020

Universal App Campaigns

As the number of mobile phone users increase daily, so do the...

on 26 March 2020

PPC Strategy

Before you can go about creating your PPC strategy and advertising campaign,...

on 26 March 2020

How To Bring Back Lost Users Through Remarketing?

You can set up a specific remarketing campaign, that will be targeted...

on 25 March 2020

How Important is a Homepage in a Sales Funnel?

When driving users to a dedicated landing page, using specific targeting, you...

on 25 March 2020

What are multi-touch conversions?

Until now we’ve been discussing the user journey as being a trip...

on 25 March 2020

A Quick Guide to Conversion Optimizer

Accurately setting bids, then adjusting for dimensions requires having a mathematical aptitude...

on 25 March 2020

What is the meaning of Campaign Budgeting in Google Ads?

Google Ads lets you divide your ad groups into campaigns each with...

on 25 March 2020

What Is The Meaning of Device Bid Adjustments?

Google reports on conversion rate variations for devices on the keyword level...

on 25 March 2020

How to Calculate the Value of a Click in PPC?

Bids and budgets should not be set on whims and feelings, as...

on 25 March 2020

What is the meaning of a Universal App Campaign?

A Universal App campaigns will allow you to promote your mobile application...

on 25 March 2020

How to Setup Ads on Google Display Network – Part 2

It is possible to target users on the Google Display Network in...

on 25 March 2020

How to Setup Ads on Google Display Network – Part 1

While using Google Ads, the steps to be followed for setting up...

on 24 March 2020

Introduction to Google Display Advertising

When you opt for Google Display Campaigns, you would be able to...

on 24 March 2020

Easy Steps on Adding a Shopping Ad to Your Campaign

Google offers a different ad type triggered by a search called a...

on 24 March 2020

How To Write and Test Your Ad Creative?

Because of the way the Google ad auction works, engaging ads are...

on 23 March 2020

How to add keywords to an Ad Group? – Part 2

While more keywords do not necessarily mean more potential reach, more roots...

on 23 March 2020

How to add keywords to an Ad Group?

If you’ve read our previous post, you now know about the three...

on 23 March 2020

How to conduct successful keyword research?

Keywords are an essential part of the online browsing realm. They drive...

on 23 March 2020

All You Need To Know About PPC Keywords

Once you’ve created your ad campaign, it’s time to create one or...

on 23 March 2020

Search Campaign Basics – Delivery Methods and Bidding Options

Once your campaign budget is set, the next step is to choose...

on 23 March 2020

The Easiest Way To Set a Budget in Search Campaigns

Your campaign budget is made up of the average amount you want...

on 23 March 2020

Sneak Peek into Search Campaigns Location and Language Settings

Sneak Peek into Search Campaign’s Location & Language Settings

‘Location Settings’ is where you choose the geographical area where you want...

on 23 March 2020

Throwing a Spotlight on Search Campaign Settings

The search campaign creation page asks a series of questions to create...

on 23 March 2020

Quick Steps on Creating a Google Search Campaign

A Google search campaign is a set of ad groups that are...

on 23 March 2020

How Does PPC Advertising Work?

Google Ads search campaigns are used to either drive traffic to your...

on 23 March 2020

How to set your PPC budget effectively?

To understand your Value per Click – a vital factor for determining...

on 23 March 2020

The Easiest and Best Way to Use A Landing Page

Online marketers mistakenly assume that the homepage is the entry point to...

on 23 March 2020

Keys Steps in A Lead Generation Funnel

If the business you’re promoting is a service, then chances are a...

on 23 March 2020

Micro & Macro Conversions in the Sales Funnel Process

One reason why online marketing is revolutionary to the world of advertising...

on 23 March 2020

Easy Steps on Creating a Decision-Making Funnel

Everyone has purchased something in their life. But, does anyone remember the...

on 23 March 2020

A short glimpse into the working of a Sales Funnel

There are more than one billion users on the web browsing one...

on 23 March 2020

What is the best PPC strategy to adopt?

Launching a campaign is easy. However, just because you do it, doesn’t...

on 23 March 2020

Display Advertising

Display advertising is also called banner advertising. This is because you can...

on 21 January 2020

Search Advertising

You proably didn’t know this, but search engines such as Google are...

on 21 January 2020

The different types of PPC platforms and channels

There are fundamental differences between the user’s state of mind. This is...

on 21 January 2020

What is Pay Per Click

Pay-per-click or PPC is simple to understand. It is a concept of...

on 21 January 2020

PPC Overview

One of the corner stones of paid online advertising is Pay Per...

on 21 January 2020

Pay Per Click Academy

With the right online advertising pull in clients to increase your business...

on 21 January 2020

Importance of Internal Links for SEO

How do Internal Links help SEO? Internal linking contributes to the usability...

on 21 January 2020

Pay Per Click

How To Bring Back Lost Users Through Remarketing?

Multi-Touch Conversions

Quick Steps on Building Effective Keyword Lists

Bidding and Budgeting

Universal App Campaigns

PPC Strategy

How To Bring Back Lost Users Through Remarketing?

How Important is a Homepage in a Sales Funnel?

What are multi-touch conversions?

A Quick Guide to Conversion Optimizer

What is the meaning of Campaign Budgeting in Google Ads?

What Is The Meaning of Device Bid Adjustments?

How to Calculate the Value of a Click in PPC?

What is the meaning of a Universal App Campaign?

How to Setup Ads on Google Display Network – Part 2

How to Setup Ads on Google Display Network – Part 1

Introduction to Google Display Advertising

Easy Steps on Adding a Shopping Ad to Your Campaign

How To Write and Test Your Ad Creative?

How to add keywords to an Ad Group? – Part 2

How to add keywords to an Ad Group?

How to conduct successful keyword research?

All You Need To Know About PPC Keywords

Search Campaign Basics – Delivery Methods and Bidding Options

The Easiest Way To Set a Budget in Search Campaigns

Sneak Peek into Search Campaign’s Location & Language Settings

Throwing a Spotlight on Search Campaign Settings

Quick Steps on Creating a Google Search Campaign

How Does PPC Advertising Work?

How to set your PPC budget effectively?

The Easiest and Best Way to Use A Landing Page

Keys Steps in A Lead Generation Funnel

Micro & Macro Conversions in the Sales Funnel Process

Easy Steps on Creating a Decision-Making Funnel

A short glimpse into the working of a Sales Funnel

What is the best PPC strategy to adopt?

Display Advertising

Search Advertising

The different types of PPC platforms and channels

What is Pay Per Click

PPC Overview

Pay Per Click Academy

Importance of Internal Links for SEO

Product

Resources

Subscribe to the Newsletter