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How Not to Lose Out on Christmas for Your Online Marketing Strategy

Christmas is just around the corner and it’s still not too late to capitalise on the festive spirit to boost your online marketing strategy. If you haven’t already, we’ve rounded a few tips that will help you make the most of the season. 

Christmas Special Festive offers 

Let’s begin with the obvious one. It goes without saying that Christmas is an ideal occasion for promotions, special discounts, and deals you can give away. And you can be certain of the ROI with the number of sales. 

Christmas Email Marketing 

Email marketing, still being extremely relevant in digital marketing campaigns today, are all about establishing and maintaining relationships with your customer base, as well as promoting your products and services well. Christmas, like any other festive season, is a great time to send out personalised Christmas-themed promotional emails.

Here’s an example of how we customised a dental promotion email to the Christmas theme.

Social Media Marketing 

Social Media Marketing is all about keeping your content relevant and engaging, and there’s nothing like a festive season that’s close to people’s hearts. Using the Christmas theme is already halfway to getting your audience to engage with you. 

Here’s a few ideas on you can use Christmas to spruce up your social media feed

Highlight your special on-ground Christmas events 

Imagine an entire campaign, create stories and add them to highlights! 

Create Christmas-themed posts

So what are you waiting for? Go on, work that Christmas spirit into your content and make the most of the season. 

Enjoyed our article? Check out our blog for other marketing tips. 

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Frequently Asked Questions about Blogs in Business

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What topics should I write about in my business blog?

 Focus on topics that align with your business and provide value to your target audience. Address common pain points, answer frequently asked questions, share industry insights, and showcase your expertise. It’s about providing useful content that your audience will find relevant.

Use a conversational tone, include visuals (images, infographics), and break up text with subheadings and bullet points. Encourage reader interaction through comments and social media. Incorporate storytelling and real-world examples to make your content relatable.

 

Utilize social media, email newsletters, and other marketing channels to promote your blog posts. Engage with online communities related to your industry, collaborate with influencers, and consider paid advertising to expand your reach.

Regularly read industry blogs, follow thought leaders on social media, and attend relevant conferences or webinars. Stay informed about changes in SEO algorithms, content marketing strategies, and emerging trends in your industry.